“Cancer Treatment Centers of America has consistently ranked highly in consumer perceptions among all brands in recent years, which is a testament to how positively their efforts have resonated with individuals touched by cancer,” said YouGov BrandIndex CEO Ted Marzilli.
“This recognition reflects our resolute commitment to delivering the highest quality care for our patients,” said Peter Yesawich, Chief Growth Officer of CTCA. “It reaffirms our clinical teams’ dedication to helping patients fight their disease with the latest treatment options while focusing on their quality of life both during and after treatment.”
This is the third consecutive year CTCA is ranked first in YouGov’s BrandIndex Buzz Rankings, which asked consumers, “If you've heard anything about the brand in the last two weeks, through advertising, news or word of mouth, was it positive or negative?” to compile scores.
About YouGov BrandIndex
YouGov BrandIndex (brandindex.com) is the only daily consumer perception research service of brands, taking more than 4,800 interviews every day from a representative US population sample, and more than 1.5 million interviews per year. Respondents are drawn from an online panel of more than 1.8 MM US adults aged 18+.